Who We Are
18 ATTITUDE is a premium fusion of Kurtis Palazzo brand, which merges Indian and western sensibilities with an emphasis on distinctive design and styling. Understanding the changing fashion requirements of women, we felt the need for a one-stop solution for all their style queries. With the same thought, we introduced the brand 18 ATTITUDE that caters primarily to the work and casual wear requirements of modern Indian women who have an independent mindset. We also did in-depth market research and data analysis to accentuate the fit, quality and comfort of our products. We believe our data-centric approach, supported by our innovative and institutionalized design process and experienced design team allows us to develop new and differentiated trends. Keeping pace with the ever-evolving demand of the fashion-conscious genre, we have also explored trendy minimalist occasion wear.
Our customer is a modern woman who appreciates fashion beyond usual. She chooses to express herself with audacity. She is unique, adventurous and confident. She lives in the present time. She is fashion oriented but also attached to her roots.
To get on with the ever-changing fashion priorities of Indian women, we offer new styles and designs every season categorized for spring-summer, monsoon-festive and winter seasons. Taking inspiration from the latest international trends and adapting them as per the local palette, 18 ATTITUDE designers are always on the go to add new silhouettes and styles appreciated by the modern and fashion forward Indian women.
We make fits fitter
We did a complete body measurement to create a range of smarter and perfect fits. 6 sizes available from S - 3XL
The right fit is priceless and we want to deliver perfection to every woman.
Design is something which defines itself. We have it everywhere, just need to find the one which establishes the connection to your soul.
Dedicated team of individuals to provide Best- before and after sale services and to provide for any queries.
Made With Love
Every product in itself is a source of showing our dedication towards our customers. Every design goes through various checks to make sure you get the best experience.